Welcome to the inaugural session of Kantar’s new webinar series, Analytics Live
Welcome to the inaugural session of Kantar’s new webinar series, Analytics Live, where we discuss the most pressing issues facing today’s marketing leaders by speaking directly with the experts and influencers on the ground.
Join Kantar and fellow marketing professionals to discuss the dual value of using customer data to improve Customer Lifetime Value. CLV is typically leveraged to measure a customer’s value, but marketeers can do much more with the abundance of data now available to enhance the experience for customers such as providing relevant product recommendations and personalization.
Our panel of industry leaders will explore: